Premier Preneed Marketing recently developed a strategic partnership with Physicians Mutual that enables Premier and its funeral home partners to access Physicians Mutual’s comprehensive portfolio of funeral-funding options, including its new InTrust Preneed product suite. These products offer the higher return potential of a trust with the growth potential and security of insurance. InTrust Preneed features a single-pay trust product that pays commissions and funds proactive marketing. It also provides an insurance solution with family-friendly features and an enhancement to Physicians Mutual’s Inflation Guard options, as well as an indexed option with even higher growth potential.

“We have partnered with one of the most trusted insurance carriers in the nation and a company with unmatched financial strength,” said Jeff Wright, vice president of preneed at Premier. “What makes this partnership so exciting and powerful is that both companies are strongly committed to the long-term growth of the funeral profession.”

“Premier Preneed Marketing and Physicians Mutual both have proven track records in funeral service,” said Melissa Crawford, senior vice president and chief marketing officer at Physicians Mutual. “The agreement strengthens an already strong position in the funeral profession and accelerates our position as a leading provider of funeral products designed to give families the peace of mind that comes with preplanning and prefunding their funerals in advance.” premierpreneed.com; physiciansmutual.com