NFDA is pleased to provide everyone in the funeral service profession with the information and resources that are critical to their businesses during the COVID-19 pandemic. In addition to all that we have provided to the profession, we have also offered NFDA members exclusive resources like this webinar, social media tools and more.
If you’ve found the complimentary information useful, consider how NFDA’s exclusive member benefits could be beneficial to your business year-round. To become a member or learn more, visit the NFDA website or call 800-228-6332.
A Free Event Just for Members!
Using Social Media To Connect With Your Community During the Pandemic
Monday May 11, 2020 ♦ 9 - 10 a.m. CT
No one knows when they might need the services of a funeral director, that’s why it’s important to stay top-of-mind with your community.
Staying top-of-mind during the pandemic has taken on new importance, especially given the way funeral options and grief have evolved during the COVID-19 pandemic. Consumers are also increasingly interested in the steps essential businesses, like funeral homes, are taking to keep clients and customers as safe as possible.
Social media whiz Welton Hong will help you understand how you can reach out to your community and increase traffic to your funeral home website using social media. He’ll also discuss how NFDA’s new members-only social media tools can help you connect with and educate families during these challenging times.
Welton will also speak about how funeral homes need to modify their social media approach as they transition from the COVID crisis period into the recovery period, which has already begun in many areas.
He will explain all of this in the context of the four quadrants of the social media cycle, which is also the foundation of his approach to social media outreach for clients in "normal" times:
- Social Listening
- Social Influencing
- Social Networking
- Social Selling
- Your Expert: Welton Hong, founder of Ring Ring Marketing
- Moderator: Jessica Koth, NFDA Director of Public Relations
Registration is limited to the first 500 registrants!
Register Now for Free -- Members: You must be logged into the website to view this event and register.
A recording of this webinar will be posted to NFDA’s COVID-19 Information Hub by the end of the day May 11.