A Brush With Death | Clutter vs. Keepsake: Finding the Legacy in
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A Brush With Death

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NFDA has launched A Brush With Death, a podcast to help funeral professionals be more responsive to the evolving needs of families and better respond to the issues shaping their businesses. New episodes are released on the second Tuesday of each month. Listen below or subscribe to A Brush with Death from your favorite podcast app.

Clutter vs. Keepsake: Finding the Legacy in a House Full of "Stuff" (with Katarina Blom & Ella Engström)

  • 0 Comment |
  • 31 |
  • by Gabriel|
  • May 12, 2026 |
  • Community, Customer Service, General, Grief, Innovation, Public Relations

About the Episode:  We live in an era of peak accumulation, and families are inheriting more than just memories—they are inheriting mountains of unwanted belongings. This "clutter crisis" is adding unprecedented logistical stress to the grieving process, leaving families exhausted before they even reach the arrangement room. How can funeral professionals help bridge the gap between grief and garbage?

In this episode of A Brush with Death, host Gabe Schauf sits down with psychologist Katarina Blom and professional organizer Ella Engström, experts from The Gentle Art of Swedish Death Cleaning. They explore the deep psychological anchors of our possessions, the cultural differences in how we handle estates, and the physical roadblocks families face when clearing out a home.


Gabe, Katarina, and Ella discuss how modern funeral homes can evolve from traditional service providers into "Legacy Curators." Listeners will learn how to identify clutter burnout during the arrangement conference, the practical value of the "Legacy Box" model, and how to build a trusted referral network to act as the "General Contractor of Grief." Whether you're looking for fresh preneed talking points or innovative at-need service opportunities, this episode provides actionable strategies to offer families the ultimate final gift: peace of mind.

About Katarina:  Katarina Blom is a Swedish psychologist, author, and keynote speaker — best known to American audiences as the resident psychologist on Peacock's hit series The Gentle Art of Swedish Death Cleaning, narrated by Amy Poehler. On the show, she helped people across the U.S. do more than clear out their closets — she guided them through the emotional weight behind what they were holding onto, and why letting go can be one of the most life-affirming things we do. Often called Sweden's "happiness psychologist," her TEDx talk on happiness has been viewed nearly five million times worldwide.

About Ella: Ella Engström is Sweden's most well-known expert on döstädning — Swedish Death Cleaning — and is recognized by audiences worldwide from Peacock's hit series "The Gentle Art of Swedish Death Cleaning." 

As a Swedish organizer, interior designer, and TV host, she is the CEO and founder of Engsroom AB and creator of the Room²-method — a unique approach to decluttering that goes far beyond organizing. Ella helps individuals remove the clutter that holds them back, both in their homes and in their lives, and teaches how to create supportive structures so that everyday life can truly flow. Warm, practical, and deeply human — she will inspire you to live fully in the present and make space for what truly matters.


Bonus from Ella: 
 After recording, Ella reached out with some additional information. Here are some thoughts that can help families or individuals get started with the process.  Whether you're sorting through your own belongings or going through a loved one's things, these questions can be a gentle way in.

One of the key principles of death cleaning is that it's not just about things, it's about sharing meaning and memories while you still can. That's what makes it so much more than organizing.

If you're sorting through your own belongings:
1. Start with one room, one category, not everything at once.
2. Do I use it? Do I love it? Does it make my heart sing?
3. Have I used this item in the last 12 months?
4. If I didn't have this — would I buy it again today?
5. When I hesitate about something, I ask myself: do I really want to deal with this again later or can I make the decision now?
6. If I'm still not sure, can I give myself 30 or 60 days before deciding? (The Dilemma Box method)
7. What do I actually want to pass on, and to whom?
8. Is there someone in the family who would truly treasure this?
9. What would make this home easier for the people I love, if they one day had to go through it?
10. What do I want my belongings to say about the life I lived?

Key reminder: if the things you own start draining your energy instead of adding value, that's a sign it's time to take action.

If you're helping a family member or going through a loved one's belongings:
1. What does this object mean to me — or what did it mean to them?
2. Am I keeping this out of love, or out of guilt?
3. What would feel like truly honoring this person — keeping everything, or keeping what really matters?
4. Is there someone in the family who would treasure this more?
5. Am I in charge here? (Yes you are. You have the right to make these decisions.)

Remember: the memories of a loved one live in your heart, in the stories you share, and in the love they gave you — not in the objects they left behind.

And letting go isn't about forgetting the past — it's about making space for the present and for what's ahead.


Dare to have conversations with each other while you still can. It's actually a beautiful thing to discover what truly matters to the people you love. You might be surprised by what you find out.


And remember: sorting through your own things is one of the greatest gifts you can give the people you love. Sparing them from that burden is an act of love and that's really what döstädning is all about.

Customer Service, Death Cleaning, Ella Engstrom, Grief, Katarina Blom
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