What Are They Thinking? February 15, 2024 Just when you think you understand the needs and preferences of consumers, something changes. Get real insights from ordinary Americans at the inaugural virtual NFDA Consumer Trends Conference on February 22 and 23. This event will help you dive into the mindset of contemporary funeral consumers, whose needs are evolving at a rapid pace. You will gain valuable insights from experts who have their fingers on the pulse of consumers; they will share eye-opening information on emerging consumer behaviors and preferences to help you get ahead and stay ahead in your market. Learn more about the new virtual Consumer Trends Conference and register today by visiting www.nfda.org/CTC or calling 800-228-6332 (262-789-1880). Registration closes promptly at noon CT on February 21. Thank you to the Consumer Trends Conference sponsors: Foresight, Passare and Funeral Directors Life.