NFDA Endorsed Providers: Accept No Substitutes October 26, 2023 Several members have recently contacted NFDA about receiving calls from a credit card processing company that implied it was endorsed by the association. Heartland is NFDA’s only endorsed credit card processor. Credit card processing companies aren’t the only businesses that may claim to be affiliated with or endorsed by NFDA. Over the years, many different kinds of businesses have claimed to be recommended by NFDA; however, only a select few have earned an endorsement from the association. Visit www.nfda.org/EndorsedProviders for a complete list.