NFDA Home > Pursuit of Excellence Home
Join our Linked In Group! Follow NFDA on Twitter! Find us on Facebook! Connect with NFDA on Google+ View NFDA's YouTube Channel! View NFDA's Flickr Photostream!

NFDA Pursuit of Excellence Award Program


In 2015, NFDA will, for the 35th time, honor member firms with the Pursuit of Excellence Award. Make this the year your firm is recognized for its commitment to providing exceptional service to grieving families and the community, while adhering to the highest ethical and professional standards.

Pursuit of Excellence is the premiere recognition program for funeral homes, setting standards of excellence that motivate staff, inspire innovation and sustain consumer confidence in the funeral profession.

Participating in Pursuit of Excellence, the profession's pre-eminent award program for funeral home enables you and your staff to:

  • Evaluate how well your firm measures up to international standards of excellence
  • Gain positive media exposure in your community
  • Show your community that your firm exceeds expectations – and provides award-winning service – before, during and after the funeral.

A flexible and affordable application process makes international recognition possible for any size firm.

To learn more about joining this impressive group of professionals, please contact your personal NFDA member services representative at 800-228-6332 (+1-262-789-1880).


Register for the 2015 Pursuit of Excellence program by February 13 and save $25 on the participation fee! Click here to download a registration form.

Click here and learn more about how to compile your entry. There are two convenient ways to enter: by mail and electronically. Entries are due by July 10, 2015.